#112 ‘Learn To Be Comfortable With Your Pricing Strategy And Believe You Are Charging What You Are Worth’ Says Maria Pearson, CEO Of Grow-Me, Dubai, U…
Mar 13th, 2017 by The Learning Curve Podcast
The Learning Curve Podcast - THE Podcast for Women Entrepreneurs in the Middle East.
Its a true under current of women in business and I suffer from it too - its that voice in your head that says 'you are charging too much'. Maybe you are more attuned to your pricing strategy and know what you are worth but I don't think I'm alone when we talk about the struggle of charging for your value of business you give. We recognise we do it but lack the confidence to change it.
This is where Maria Pearson walks into my life. Maria Pearson is the CEO and Co-Founder of Grow.ME An impact development consultancy aimed at helping organisations connect people performance to business results. She is also the creator of the initiative 'Women-able' - a platform to help women entrepreneurs of the UAE grow their businesses.
Maria is all about empowering people. She's very passionate about helping people develop their skill sets and be great at what they do so what they do impacts the overall business performance or helps grow their businesses. Maria helps you dig deep, she helps you answer the tough questions you may not be asking, she gives you the value and attention you need to grow your confidence, build your skill set and coachs you to your business success.
In this episode we discover more about Maria's career and why she started Grow-ME and the Woman-Able initiative. She then takes us on a journey of helping us to pay more attention to our value and the price we put on our products and services. Maria helps us recognise the pain points we could be suffering when we talk about our value. She shares how its important to go out to our customers and get a sense of their value drivers in helping us formulate our pricing strategy.
Maria shares how important confidence is when it comes to the topic of value and how you must value your time involved in the work around your product or service not just the product or service itself. Women are great leaders and I believe can surpass men because of our abilities to juggle, multi-task and follow a well thought out strategy but if we can't get clear on the value we bring to the table and be confident about our prices then we will falter.
Maria and I had met a few times before we conducted this interview and each time she left me with food for thought. She's a thought provoker, she's someone who is trying to pull you out of your comfort zone and help you find your larger comfort zone.
Thank you Maria - for your time and your energy. Your successes with Woman-Able 2016 are evidence of how valuable your style, mentor-ship and programme is for women of the UAE to really make an impact and build a business they've always dreamed off. Thank you.
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